Hong Kong • Live in Kuala Lumpur

Category
Content, Interactives

CHALLENGE

Promote Hong Kong as a holiday destination for Malaysians, with limited space in KLCC in Kuala Lumpur.

 

HIGHLIGHTS

  • Creative strategy
  • Software development
  • Hardware consultancy & supply
  • Installation
  • Onsite Support

 

INSIGHT

Accommodating many different cultures and languages spoken in Malaysia, content with religious focus were studied and designed adjusted.

 

SOLUTION

Partnering with HK top tourist spots, we have integrated Augmented Reality technology with our game, bringing HK famous characters and features to live. LED wall shows live feed of players who interact on-screen animations. At last guests can take still images and then screen QR code to download the picture. From kids to adults, all players have enjoyed the fun game while memorising the iconic HK features. Hong Kong Tourism Board has successfully promoted Hong Kong tourism to Malaysian market.