CITY UNIVERSITY x CHINA LIGHT and POWER

Category
EXHIBITION CENTRE, HOLOGRAM BOOTH AND AR PHOTOBOOTH , HOLOGRAM BOOTH AND AR PHOTOBOOTH, HONG KONG, MULTI-TOUCH TABLE, OnsiteWork, VIDEO WALL

CHALLENGE

Promote low carbon energy public education to wide range of audiences thru the use of traditional and new media in a 3,400 sq ft space.

 

HIGHLIGHTS

  • Creative strategy
  • Software development
  • Hardware consultancy & supply
  • Housing consultancy
  • Interior design consultancy
  • Installation
  • Onsite Support

 

INSIGHT

To address the diversity of the audiences, ranging from primary school students to energy professionals, different flow and criteria of content were considered.

SOLUTION

In the 5 defined zones, 19 touch points were created. Content were presented in 3 levels:

  1. Panel – simple & essential
  2. Touch screen ebook – in-depth and descriptive
  3. Interactive game – apply, play and learn

Starting with the issue of climate change and introduction of fuel types, the experience journey lead visitors through learning the characters of each renewable energy to the application of learned knowledge on a multi-touch table.

Technology in the centre include:

  • Videowall display and CMS
  • Interactive screens
  • Projection Mapping
  • Hologram
  • Multi-touch and marker recognition table